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Atasha is a blue sky thinker with his feet on the ground. He has garnered a reputation as a Industry & Business Advisor and a driving force behind the Digital Economy evolution in Malaysia. He has successfully helped some of the world’s leading multinational brands from Fortune 500-listed companies in a variety of industries as well as small and medium businesses to develop leaders and accelerate organizational performance. He is described by clients and partners as the “most grounded yet macro person, solution-oriented, excellent connector & strongly driven to make a difference.”

Solutions-oriented, strategic, and highly regarded for applying industry best practices, Atasha is an out-of-the-box thinker adept at identifying areas of strengths and weaknesses to devise creative solutions. Experienced at surpassing financial and service objectives via a combination of world-class delivery. Recognized as a strong leader with an entrepreneurial spirit and expertise in developing and executing strategic plans resulting in proven gains in both revenue and brand recognition. Today, he advises business leaders on how to thrive in the Digital Era and connects them to business and investment opportunities. He is representing  Seedstars as Ambassador and Venture Partner in Malaysia and the Executive Producer of the Romantic Comedy series called “Kat Loves LA.” His core competence lies in his extensive commercial and government network.


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So, What People Say About Atasha…


“Atasha is a great asset to the digital economy community. He brings invaluable knowhow, experience, understanding & thoughtfulness to his interactions with stakeholders & participants across the spectrum. He is a great enabler, very personable & deeply perceptive, and strongly driven to make a difference. He is highly effective at discerning solutions and making meaningful connections, and it has been a pleasure indeed to work with him.”

Leon Koay, Managing Director, Bangsawan Group, Singapore


“Atasha is a very helpful mentor to guide startups through all things, determined and passionate. We have learned plenty from his sharing and experience of how investors and analysts see startups. A lot more to learn from Atasha :)”

Ng Yi Ying, Founder, Allsome, Malaysia & China


“Launching a startup is brutally difficult and it would be near impossible without people like Atasha who go way beyond and above their duty to support startups with his knowledge and connections in the ecosystem to events, mentors and investors. I am truly grateful to know Atasha and his great mix of professionalism and warm friendliness.”

Jonathan Weins, Chief Executive Officer, DahMakan (Y Combinator S17), Malaysia & Thailand


“Atasha’s commitment to the Malaysian startup ecosystem has been an energetic example of enthusiasm that is as invaluable as his consistently prompt and honest support.”

Mark Smalley, Chief Executive Officer, Neuroware, Malaysia


“Atasha changes lives. There is no other way to say it. He has a unique ability to balance focus between macro change with lots of micro level impact and is always looking for the right moment to open up new opportunities for the people and organisations around him. As we’ve gone through a long journey of getting incorporated and started up here in Malaysia (a journey we’re still on a long beginning for 😉 ) Atasha has been available and insightful every step of the way. I am so grateful.”

Holly Miles, Chief Executive Officer, Rally Students, Malaysia


“The first thing I always remember about Atasha is his big, bright smile and cheerful nature. He is a thorough professional and is very good at what he does. Committed, focussed and never losing sight of what needs to be accomplished. In my dealings with him, he has always been respectful, humble and unafraid of doing the tough things.
He is very sociable and doesn’t hesitate to help others. I wish Atasha a great life ahead in whatever he chooses to do.”

Arun Augustine, Serial Entrepreneur, Philanthropist, Investor & Co-Founder, doctorDB, Malaysia & India


“Atasha is one of the top connectors in the Malaysian startup ecosystem. He’s a champion, both of startups and one himself. He tirelessly works to support and see Malaysian startups get stronger. With both hands on and corporate experience, Atasha is one of the most grounded yet macro person in the community. I’ve really enjoyed getting to know him, and hopefully you’ll get the chance to do so also!”

Wai Hong Fong, Chief Executive Officer, Storehub, Asia


“I have always known Atasha to be a genuine champion for growth and success of the startup ecosystem in Malaysia. He is an intelligent, dependable, and kind person who goes the extra mile to help you navigate the startup terrain. Building a startup is no walk in the park and we at Otomate Me are ever grateful for his continuous guidance, friendship, and support. .”

Kimberly Wan, Chief Executive Officer, Otomate Me, Malaysia


“Atasha knows the industry inside out. He has been very helpful and goes out of his way to make sure you got what you asked for. My only complaint of him is that I didn’t get to know him earlier…. Wish I was introduced to him much earlier in my Tech Entrepreneurial days.”

Hisham Talib, Chief Executive Officer, PasarTap, Malaysia


“I have known Atasha from the time I joined Emerio Malaysia about eight years ago. He has been very supportive to Emerio and to me personally. Atasha made my entry into the IT world easier and MDEC has always been very supportive. In that period of time, Atasha impressed me as being a person who is very diligent and committed to his work and responsibilities.He has demonstrated high degree of interpersonal skills and empathy towards the challenges of the IT Industry in Cyberjaya.”

Subri Abdullah, Board of Public & Private Companies, Advisor, Emerio, Malaysia & Singapore


“Atasha has worked with us at Vidi (formerly Touristly) for some time now. He’s been instrumental in helping us navigate the digital landscape in Malaysia. Always supportive and positive, Atasha works hard and always goes the extra mile. He would be an asset in any organisation he chooses to be a part of.”

Aaron Sarma, Chief Executive Officer, AirAsia Vidi, Asia


“Amazing! – if there is one word I have to describe Atasha. He is always fast in response, and always passionate to do the best to help all the startups in town! Always the bubbly person and always cheerful and friendly! He is at pretty much most of the startups event!”

Chen Chow Yeoh, Co-Founder, Fave, Asia


“Atasha has anytime my warmest recommendations, since I believe he would be a great contributive asset to any organisation, based on his curiosity about the external environment along with his very positive attitude and giving nature.It felt natural and comfortable to approach him with questions, and he at the same time showed genuine interest in getting to know the startups and help them the best he could based on his experience or direct them to the right people in his network.”

Fatima Ayoub Gharawi, Chief Executive Officer, Inspired Soul, Malaysia


“Atasha and I worked together while I setup my software company in Malaysia. Atasha has a keen eye for combining industry needs, with solutions which may or may not be available yet. He uses his IT background with his diverse industry knowledge to come up with innovative solutions. It’s been a pleasure working with Atasha, and I recommend him for positions where business, innovation and information technology come together.”

Menno Valkema, Co-Founder, LizardApps, Netherlands & Malaysia


“Atasha is an enthusiastic advocate for Malaysia’s start-up ecosystem, working with promising entrepreneurs as they take their start-ups to the next level. As a foreigner looking to better understand Malaysia’s start-up landscape, I greatly benefited from Atasha’s sharing of his extensive knowledge, as well as his sharing of his extensive contacts. It was a pleasure working with Atasha and I do hope our paths will cross again!”

Kate Lim, Regional Business Development Partner, Enterprise Singapore, Southeast Asia


“Atasha has been instrumental in building and driving the Malaysian Start Up eco-system. This is attributed to his vast understanding in both a corporate and start-up environment and his wide network across the ASEAN. Been a pleasure working with him.”

Alvin Koh, Chief Executive Officer, Blinkware Technology, Malaysia


“Atasha has been a great friend & an excellent connector. Coupling his extensive network & comprehensive knowledge of the tech startup industry, his resilience is further proven by how he is highly effective in bridging gaps & closing new connections, in which I have been very impressed. His adaptability to different cultures and founders of all background makes him a very exciting person to work with.”

Christian Teo, Chief Executive Officer, Moneybay, Malaysia


“Besides his trademark bright smile and warm personalities, Atasha has surprised me with his lightning responses whenever I am seeking for advice. His knowledge, and vast network of different industry players has fast track our understanding, as well as establishing collaboration with industry players.”

RJ Liow, Co-Founder, CapFix, Asia


“I had the pleasure of working with Atasha. He is a highly capable solutions driven person and he knew how to work with us and challenge the way we think about our business and our unique value proposition. He is an amazing individual and I would not hesitate to work with him again on any venture because of his problem solving skills and ability to think out of the box.”

See Wai Hun, Chief Executive Officer, Juris Technologies, Malaysia


“I’ve had the pleasure of knowing and working with Atasha for about two years. Above all, I was impressed with Atasha’s ability in becoming a leader in building the strong Malaysia startup ecosystem, bridging the gap between startups with agencies and investors.”

Nik Muhammad Amin, Chief Executive Officer, Moovby, Malaysia


“Atasha is a motivated and diligent officer with a good understanding of the ICT industry in Malaysia. I am sure with his pleasant personality and excellent interpersonal skills makes him a significant contributor to the success of MDEC.”

Wee Meng Thoo, Head of Investments, Leonie Hill Capital, Singapore


“Atasha supports the ecosystem of startups in Malaysia. He can connect us to them easily. We feel comfortable working with him.”

Kentaro Hashimoto, Chief Executive Officer, GnB Accelerator, Indonesia


“Atasha has been very warm and welcoming as a champion of the Malaysian digital ecosystem. He invited me to join the 2017 Global Entrepreneurship Summit and introduced me to a variety of local and international actors at the event; this experience helped me to understand the growing regional impacts and flows in Southeast Asia. I am grateful for his support and appreciate his interest in the Vietnamese startup/tech scenes.”

Andrew Rowan, Founder, GKTA Group, Global


“Atasha was very helpful for the startups and also for the ecosystem in Malaysia. He worked tirelessly to create a vibrant startup ecosystem in Malaysia. We have learned a lot. He helped us to connect with many corporate. I personally believe he also contributed to make our company a successful one.”

Mehedi Hasan Sumon, Chief Executive Officer, MyCash Online, Malaysia


“Mohd Atasha is passionate about building the technopreneur ecosystem in Malaysia. He has the experience and knowhow to understand and contribute meaningfully to any discourse on entrepreneurship and business building challenges. He has helped tremendously with his thoughtful input and the connections he’s made thru his business network.”

Mun Choong Lam, Chief Executive Officer, Nettium and Selfdrvn, Malaysia


“Mohd Atasha is the quiet achiever with a simmering energy to make things happen in the entrepreneurial space not only in his home nation of Malaysia, but that of the surrounding SE Asia countries. If you are looking to work on scale up projects in the region, do get in touch with Atasha. It would be worth an exploratory conversation – at the very least.”

Dr Yvonne Sum, Executive Director, 5Echo, Australia


“An incredible person to work with and a great role model. Glad to have served alongside him. Looking forward to newer, future endeavors together.”

Kenneth Ho, CEO, BEAM, Asia


“Atasha has been very professional and easy to work with. Proactive and responsive i found Atasha to be a great business partner who goes to great lengths to ensure success for his stakeholders.”

Tauheed Irfan, Former HR Director, Experian, Global Delivery Center


“Mohd Atasha is very focused and a go getter when it comes to making things possible for his stakeholders. His ability to see the business perspective enables him to engineer solutions with the least friction.”

Arvind Srinivasan, Former Chief Financial Officer, Standard Chartered Global Business Services


“Atasha was a joy to work with when i was in MDEC. He was loyal, polite, very good at his work, and a lovely friend. I would not hesitate to endorse him at anytime.”

Michael Warren, Former Vice President, MDEC / Group COO Petra Energy, Malaysia


“Smart and Intelligent Person. Very enthusiastic and ambitious. He loves challenges and new ideas.”

Nurul Hasyimah Hassan, Administrator, RBC Dexia Investor Services, Asia


“I’ve had the pleasure of working with Atasha while he was with us here at RBC. He was nothing short of brilliant when it came to advising or assisting different internal partners in accomplishing daily assignments and, of course, the occasional project. His ability to almost always find a more efficient method of completing tasks was impressive in comparison to many other members of the the cross functional groups. His dedication to his work is unparalleled, which is a testament to his work ethic.”

Abdalla Mohamed Abdi, Senior Fund Accountant, RBC Investor & Treasury Services, Asia


“Atasha is a very professional and skilled person which whom I’m working on daily basis from our Luxembourg office. Always an excellent support when we need, either on signaletic production than to take over some specific tasks.”

Emmanuel Servais, Senior Analyst, RBC Investor & Treasury Services, Europe




For appointments, speaking engagements, advisory or special project/partnership requests, the best way to get in touch with Atasha is using contact form below.